Monday, June 15, 2009

What's the Key to Developing Successful Customer Relationships?


By Kristina Evey

Develop and Strengthen Your Customer Satisfaction Through Relationships

What is the best way to develop relationships?

By spending time with those you want relationships with. Find out what is important to them. Discover what their goals, needs, and desires are. Keeping in touch with those that are important to us.

We can use this basic relationship premise in the world of our business relationships as well.

Your customers are not buying your product or service.... they are buying the relationship with you.

Let's use the example of health clubs. With health and fitness being so much more mainstream today than ever before, it is an absolute guarantee that customers want to be in an environment where they feel truly understood by those that are helping them.

Determine the goals of the goals of your customers. In the example of gyms, find out what is driving them to use you. Is it to reduce their blood pressure? To lose weight? To get in shape for summer? To increase their strength? By accurately understanding the reason why someone is using your services, then you can provide them with exactly what they are looking for.

Once you know what your customers is looking for, go out of your way to give it to them. In our health club example, provide them with the training necessary to achieve their goals. If their goal is to lose weight or reduce blood pressure, provide access to a nutritionist to make improvements in their diet combined with exercise. For those that are looking to increase fitness or increase strength, give them a training session to customize exercises tailored specifically for them.

Business relationships should continue long after the initial product or service has been purchased. We keep our personal relationships alive by seeing each other, calling and writing each other. Carry this through in your customer relationships. Ask your health club members how they are doing in the achievement of their goals. Determine if they need more or different services. Ask them what they like about your services and if they would like to see anything changed.

Keeping relationships open and honest will bring fulfillment in our personal lives, and profitable in our professional lives. By forming genuine relationships with your customers, they will feel valued by you and be willing to continue to spend their money with you over your competitors that don't appreciate them.

And now I would like to send you my free audio download of my recent teleseminar "Promoting Customer Service in Your Company". It will be sent to you by email when you visit http://www.CustomerCentricTraining.com

Discover WHY it is so important to Promote Customer Service and HOW your bottom line will benefit ...

Helping you focus on your customers- Kristina Evey

Be sure to check back to my site for the latest blog posts, products, and services relating to customer satisfaction and retention at http://www.KristinaEvey.com

Friday, June 5, 2009

Time to Start Working For Yourself?


By Alex I Black


The constraints and problems that have arisen in the past year due to the credit crunch have affected all of us: There comes a time when the majority of people want to take the plunge.

But where do you start?

Firstly the product, make sure you have a unique offering, in these times the price is essential. Everyone is looking for a bargain!

Remember you need to create a bulletproof business plan.

Company Description
Product or Service
Market Analysis
Strategy & Implementation
Management Team
Financial Plan
Executive Summary.

Further info on the bbc website:
news.bbc.co.uk/1/hi/business/2943252.stm

Obviously a good accountant is essential, not only can they take a lot of administration away from you but also provide invaluable advice, albeit for a fee! You have to bear in mind that one of the threats to your steady cash flow is the taxman. You need to make sure you are saving a proportion of your profit to pay the taxes at the end of the year.
The Institute of Chartered Accountants is s good place to start looking for a professional accountant and advice:
www.icaew.com

You also need to build up a good rapport with your bank manager; setting up business accounts with overdraft facilities is paramount while trying to establish a business. Most banks such as Natwest still require a personal guarantee, even for a limited company.

Corporate Promotion

The look and tone of your business are the crux of how you are perceived by your clients. Companies such as http://www.sbsplinter.com have been created to help newly started businesses. Offering professional logo designs, letterheads and website for a very reasonable price.

Thursday, June 4, 2009

On Being an Informed Source

Barbara Winter

As all business owners discover, running a business is mostly on-the-job training. Knowing that information exists that can answer almost any question is an enormous confidence builder- but that fact is frequently overlooked. While the helpless loser goes around whining, "But I don't know how to do that," the successful among us are busy seeking information that will show them how. Then they get busy putting what they've uncovered to work for them.

This fascination with information is also necessary for entrepreneurial success. "In times of change," wrote Eric Hoffer, "learners inherit the earth, while the learned find themselves beautifully equipped to deal with a world that no longer exists."

Whatever your business is about, one of the best ways to ensure success is to make a commitment to becoming an Informed Source. Here are some ways to do just that.

* Make learning a priority and schedule time for it. While just running a business can be a profound learning experience, we need other points of view, other bits of information in order to grow to our fullest potential. Make time for acquiring that knowledge by regular reading, attending seminars, meeting with other self-bossers who are farther down the road.

* Learn from the best. Jim Rohn is vocal in urging his audiences to seek learning from the best sources they can find. He says, "There are three ways one can go about learning from others: 1. Through published literature such as books and audio or video tapes. 2. By listening to the wisdom and folly of others. 3. Through observations of winners and losers. So become a good observer. "

The barriers that keep many people from learning from the best sources is that they either can't discern good from not so good or they start comparing themselves to those who are more accomplished and miss the lessons they could learn. It's far more effective to decide to find the best teachers you can and devour their lessons.

* Learn to edit. Editing is the process of sifting through large amounts of material and taking out the bad, the so-so, the mediocre, the unimportant, and leaving in the best. Learning to edit is also learning to discriminate, to prioritize, to evaluate. As an Informed Source, your audience depends on you to deliver only that information which is pertinent. Incidentally, being a good editor doesn't just apply to information: it's also a necessary skill for living your best life...or posting on Twitter.

* Be generous in sharing. Robert Allen earned his first fortune investing in real estate. He built a second empire sharing his successful system through seminars and books. Even if you have no interest in packaging information yourself, there are many ways to share what you know. For instance, one of the most popular guests on Minnesota Public Radio was Geek Squad founder Robert Stephens who frequently shared information on getting the most from your computer. That visibility (plus some fabulously creative marketing) made him stand out from the crowd.

* Put it to work. "Knowledge is power is only half a truth," said Andrew Carnegie, "for knowledge is only potential power. It may become a power only when it is organized and expressed in terms of definite action." Yes, it's fun to know things just for the sake of knowing them, but the truly brilliant users of information are always looking for ways to adapt what they've learned to their own situations. Doing your homework gives you confidence, but only if you use what you've learned.

Barbara J. Winter is a Las Vegas-based self-employment advocate and writer. She is the author of Making a Living Without a Job. She conducts seminars throughout the US and Canada on creative self-employment. Her newest events are a one-day seminar called What Would an Entrepreneur Do? and a three-day event, Compelling Storytelling. She also publishes Winning Ways newsletter, now in its twenty-second year of helping people turn passions into profits. http://www.joyfullyjobless.com

Wednesday, May 13, 2009

Make Your First Business Decision and Start Living


Alex Cadens

If you are among those living out of a 9 to 5 job, you are clearly one of those people who have not made their most important decision: the first business decision. You might think that if you do not own a business you are not in a position to make any business decisions. Well you are wrong, you are in the best position to make a business decision, and not only any business decision, but the most important of all: starting your business.

It might sound silly, but it is not, it is a 100% accurate reflection of the importance this first decision will have for the rest of your life. Taking this first step is pretty much like jumping into a river. You know it is cold, you know that it will make you tremble and you just cannot seem to find a way of plunging in. But what happens once you finally decide enough is enough and you just jump into the water?

Well, as you had predicted, you struggled a little with the cold but after a while you start to feel like the water is really great. The same will happen before you start a business, you will think of millions of reasons why you should stick to your job, business is not for you, you do not have money to invest and so on.

But once you get rid of all those self erected barriers you will realize that things were not as hard as you had imagined. Yes, you had to deal with a lot of difficulties until you finally got used to the water temperature but now you are starting to feel: this is great!

That is the path to creating a great business for yourself, you have to make a decision, your first business decision: START.

Once you do that you will have to overcome some challenges, you will have to put effort and invest in your business, and if you picked the right business model, you will be a fish in the water within only months or even weeks of having made that decision.

You do not need a lot of money nor you need to be a PHD in order to start and run successful business, all you need is a little bit of effort and the necessary know-how.

Learn what resources can actually help you understand and build a real business with little startup capital and an unlimited potential for growth at: http://www.specialonlinebusinessreviewauthority.com.

Entrepreneurship - Save Yourself!

Kalandra Robinson
A conventional method of earning an honest wage is known by working a conventional job. A job at a typical Monday through Friday, 9 to 5, is what most people have grown accustomed to and sees it as safe. Our current economical flaws have tainted the comfort and security of this, which is why more people now than ever are beginning to realize that the only entity that will truly be honest with them, is themselves. More and more today, people are counting the costs only to discover that what once was secure and promising is nearly a thing of the past.

There was once a time where a person would have had one or two jobs their entire lives. They would work for a company 30 years and retire comfortably. Today, the average person holds job anywhere from 1 to 3 years, if that. The dynamics of the work-force has changed so much to where it seems as if there is no dignity, no respect and no positive outlook on employment. Much of this is not only on the shoulders of employees; employers should bear the burden on this too.

You've completed high school, attended and graduated college. Or, college just wasn't your thing and you discovered other means of survival. You're educated, marketable and have already drawn a lay-out of how you're going to climb the corporate ladder. Well, if the company you work for happens to survive another month, it's not necessarily an indication that your particular position is safe.

Down-sizing, cutting-costs, out-sourcing, internal changes and whatever else they're calling it is why we need to stop and look around at those that have fallen and start making preparations. Do not panic and start looking for another job. One of two things will happen. You either won't get the job because no one's hiring anyway, or, you'll get the job and be laid-off within a year.

It has become apparent that no one is safe. Every couple of months or so, companies hold periodic budget meetings and this is where they find areas that they can either financially afford to improve on or get rid of altogether. If you're able to, have your own an exit strategy already in place. Continue to work as usual, but keep in mind that everyday someone gets cut. You may be lucky enough and survive all of this, but there's so much uncertainty.

One way to slowly transition into the possibility of having to earn your own keep, start taking your hobbies seriously. Sure, there may be some things that you do on the weekends that are pure fun and something to simply pass away the time. But go down the list and see what you find that maybe you can turn into a viable business.

I find entrepreneurship happening in one of four ways:

* After solving one of your own problems and other people coming to you for help.
* Tired of working for other people and following procedures that make absolutely no sense.
* A new way of doing something that already exists but in a more efficient or cost-effective way. Why recreate the wheel?
* Loss of employment.

To help get things moving, here is a list of questions to ask yourself:

* What are some of the things you find yourself doing in your spare time?
* What things are you knowledgeable about that keep people coming to you about?
* What things do you think about that get you really excited?
* What things can you talk about for hours on end?
* What did you always want to do for a living, but you ended up getting "a job" to pay the bills?
* What can you do with your eyes closed? What can you do without even thinking about it?
* What do people always compliment you on?
* Even at your job, what do others say you're really good at doing in the office?
* What are some of your favorite movies or music? Maybe you can create an income in entertainment?
* Comic Books are big movie-makers today. Maybe you can create a new villain, or good guy.
* Like to draw? There you go.
* Like to write? There's another one.
* Love to cook? Maybe you can cater, from home.
* Always in the mirror yourself or do you enjoy making people look their best? Go into the beauty business.
* Do you enjoy business administration? Help more than one company and become a Virtual Assistant, from home.
*Do you always have a hard time finding clothes that fit right or shoes that fit right? Create prototypes of what you like, design it and start your own line. I can almost guarantee that whatever issues you're having, others are too. Solve a problem (strong piece of advice).
* Enjoy talking to people and helping them to figure things out? Become and start your own counseling business. Be a personal Coach.
* What outdoor activities do you enjoy?

These questions should help give you ideas on where to start and how to think about this. There is tons of information on the internet that can inform you on how to actually get started on your way to entrepreneurship. Best of all, many of these can be done from home.

People go into business for themselves for many reasons. Some have a choice and have the money, and some loose their jobs and have no choice. A lot of us are somewhere in between. Find your place and start living out your dreams. Entrepreneurship is not always easy, but it is very rewarding. Do a lot of research, take good notes and calculate your costs. But the most important thing is to take one step at a time. Time, effort, knowledge and passion for whatever you decide to do, will get you where you want to be at the right time.

Wishing you the best success.

Kalandra Robinson is an Entrepreneur Enthusiast who encourages people to be brave and to take calculated risks towards living their dreams. She writes articles on topics including Self-Improvement, Fashion and Skin Care just to name a few. Kalandra also develops Quality Bath and Body Products. Please visit http://www.hazelbody.com.

Article Source: http://EzineArticles.com/?expert=Kalandra_Robinson